YOPE Moves into the HOP Office Building on Chmielna Street
YOPE Moves into the HOP Office Building on Chmielna Street
The HOP office building, an investment project of PineBridge Benson Elliot and Syrena Real Estate, has a new tenant. The Polish cosmetics brand YOPE has moved into the revitalised building on Chmielna Street in Warsaw. The company occupies 630 m2 of office space, which brings the commercialisation rate of the building to 98 per cent. The office space for YOPE was designed by Anna Łoskiewicz of Łoskiewicz Studio, who is also the author of the new concept for the entire office building.
YOPE is a family company founded in 2014 and specialising in the production of natural cosmetics and cleaning products. The company’s founders are Paweł Kosowicz and Karolina Kuklińska-Kosowicz. The idea for the brand was inspired by the aspiration to market good quality natural products at an affordable price. The history of YOPE began with skin- and environmentally-friendly soap. Now the brand’s portfolio also includes gels, lotions, hand creams, hair products, skin care products, cosmetic series dedicated to children, and household cleaning products. YOPE’s packaging is made from 100% recycled plastic, glass and bio-plastic, among others. The labels introduce a world of friendly animal drawings, a design that has become a hallmark of this Polish cosmetics company. The brand supports pro-environmental foundations and works for people from excluded groups. Thanks to refill stations, the brand’s customers can refill own packaging with their favourite products. The company is growing not only in Poland but also worldwide. YOPE cosmetics are available in Europe, Asia and North America.
“I am delighted that the HOP is now home to a Polish brand whose values and aesthetics are consistent with ours. The philosophy followed by YOPE in its business fits perfectly with the ESG ideas that are extremely important to us and which we have been implementing in our office building and its community from the very beginning,” said Witold Zatoński, Managing Partner at Syrena Real Estate. “We are currently in talks with the company about potential further cooperation. We would like YOPE products to be placed in all the common areas of the office building so that other tenants and visitors can use them.”
Thanks to the investment project of Syrena Real Estate and PineBridge Benson Elliott, the HOP has undergone a metamorphosis which has given it a completely new look. The building offers a total of more than 14,000 m2 of leasable space, 13,000 m2 of which are offices and workspaces. The HOP’s tenants use a modern and flexible space with an atmospheric coworking zone, conference rooms, and individual work areas. The HOP is home to the Lupo Pasta Fresca restaurant by acclaimed Warsaw restaurateur Justyna Kosmala. The HOP houses the offices of 4Life Direct Polska, BNP Paribas, CMT Construction Management Team, and the Institute of Environmental Protection - National Research Institute (PIB).
The building has six above-ground floors and one underground floor with a car park offering space for 94 cars, as well as 10 fast-charging stations and 100 bicycle parking spaces with infrastructure for users. The HOP’s hallmark is the green square in front of the building (600 m2) with spots for rest and relaxation.
The new office building is designed by Anna Łoskiewicz of Łoskiewicz Studio. The Reesco Group was responsible for the redevelopment. The high quality of the modernisation of the building is confirmed by its certification: BREEAM in Use rated EXCELLENT and Barrier-free Building by the Integration Foundation. The building is currently in the process of WELL and WELL Health and Safety Rating certification.
Syrena Real Estate is a dynamic Polish private company operating in the commercial real estate market since 2015. It focuses on direct investments and property management for foreign investors. The company cooperates with renowned international investors, including Pinebridge Benson Elliot, Morgan Stanley Real Estate Investing, and Starwood Capital. Syrena Real Estate manages a property portfolio with a total area of 105,000 sq.m. and a market value of € 425 million. It specialises in value-added projects. The company’s flagship projects include the revitalised post-modern HOP office building on Chmielna Street in Warsaw (14,000 sq.m.) and the office complexes Marynarska Business Park (46,000 sq.m.) and Metropolitan (38,000 sq.m.).